Privacy Policy
Last updated: July 22, 2026
This Privacy Policy explains how Better Nights ("we", "us") collects, uses and protects information when you visit betternightsco.online (the "Site"). By using the Site, you agree to the practices described here.
Who we are
The Site is an independent review website operated by Better Nights, based in the United States. We are not the manufacturer or seller of any product reviewed here. We publish opinion and research, and we earn affiliate commissions when readers purchase through our links.
Information we collect
We do not ask you to create an account, and we do not sell products directly. The information we handle is limited to:
- Usage data collected automatically. Your IP address, browser type and version, device type, operating system, pages viewed, time spent on pages, and the site or advertisement that referred you.
- Advertising identifiers. When you arrive from an advertisement, the URL may include a click identifier (such as Google's gclid) that lets us tell which ad brought you here.
- Information you send us voluntarily. If you email us, we receive your email address and whatever you choose to write.
We do not knowingly collect payment card details, government identifiers, or health information. If you purchase a product, the transaction takes place entirely on the retailer's website under their own privacy policy — we never see your payment details.
Cookies and similar technologies
The Site uses cookies and similar technologies to understand how visitors use our pages and to measure the performance of our advertising. These fall into two groups:
- Essential. Needed for the Site to display and function correctly.
- Analytics and advertising. Set by third-party services (see below) to measure traffic, attribute conversions to advertisements, and reduce invalid or fraudulent clicks.
You can block or delete cookies through your browser settings. Doing so will not prevent you from reading this Site, though some measurement will stop working.
Third-party services
We use the following third parties, each of which processes data under its own privacy policy:
- Google Ads and Google Analytics — advertising measurement, conversion tracking and remarketing. See Google's Privacy Policy. You can opt out of personalized advertising at Google Ads Settings.
- Click fraud protection. A service that detects and blocks invalid advertising clicks, which processes IP addresses for that purpose.
- Affiliate networks. When you click an affiliate link, the network records the click so any resulting sale can be attributed to us. This typically uses a cookie or a server-to-server identifier.
- Web hosting. Our hosting provider processes server logs, including IP addresses, for security and reliability.
How we use information
- To operate, maintain and improve the Site
- To understand which content and which advertisements are effective
- To detect and prevent fraudulent or invalid advertising clicks
- To respond to messages you send us
- To comply with legal obligations
We do not sell your personal information, and we do not share it with third parties except as described in this policy.
Data retention
Server logs are retained for up to 12 months. Analytics data is retained according to the settings of the analytics provider, typically 14 months. Email correspondence is retained for as long as needed to handle your request.
Your rights
If you are in the United States: depending on your state, you may have the right to know what personal information we hold about you, to request its deletion, and to opt out of its sale or sharing. We do not sell personal information. California residents may exercise rights under the CCPA/CPRA by contacting us.
If you are elsewhere: you may have rights of access, correction, deletion, restriction, portability and objection under your local law. Contact us and we will respond within the period required by that law.
To exercise any right, email contact@betternightsco.online.
Children
The Site is intended for adults and is not directed at children under 13. We do not knowingly collect information from children. If you believe a child has provided us with information, contact us and we will delete it.
Security
The Site is served over HTTPS, and we take reasonable measures to protect the limited information we handle. No method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.
Links to other sites
This Site contains links to third-party websites, including the retailers of products we review. We are not responsible for the content or privacy practices of those sites. We encourage you to read their policies before providing any information.
Changes to this policy
We may update this policy from time to time. Any changes will be posted on this page with a revised "Last updated" date. Material changes will be made clear.
Contact
Questions about this policy or about your data:
Email: contact@betternightsco.online
Better Nights, the United States